Austrian wine is world class. Your story deserves the same recognition.
The problem
Most producers are too close to their own brilliance to see it clearly. At a fair, at a tasting, in a buyer meeting — they sound like everyone else. Not because the wine isn’t good enough. Because the story isn’t cutting through.
The solution
The Winery Fingerprint System. A step by step methodology grounded in business psychology, tested with Austrian producers, designed for one purpose — getting you heard in English-speaking markets. Your story, your customer, your positioning. Extracted, tested and deployed.
The bigger picture
When enough Austrian producers can tell their story properly, something bigger happens. A region becomes known not just for its quality — but for its character.
Producer by producer. Story by story. That’s what we’re building.
Why me
15 years business psychology · 8 years Interpreting Wine · 250 producer interviews · 50 Austrian producers · Tested in the field at ProWein and VieVinum
Who this is for
Producers who are serious about English-speaking markets. Who know the wine is good enough. Who are ready to do the deep work to make the story match.
Summer of Story special
Register early for my upcoming webinar and enjoy a free Winery Story Audit worth 700€ — an honest diagnosis of your current positioning and what it would take to cut through the noise. Click the button to register.
Previous clients include
Free Webinar: Stand out in a room of similar producers
A focused 60 minute online session showing you how to discover and tell your unique story
What we cover
- The most common mistake made by producers at tastings
- How to tell your unique story so people listen
- The secret to driving word of mouth at a tasting
Important
Come ready to take notes & ask questions at this live interactive session
Early Registration Bonus worth 700€ for five attendees